Robbie goes dance

RobbieJust when we thought he’d gone a bit irrelevant and boring  Robbie Williams has shocked, well certainly me, and gone dance. I’m just listening to the Essential
Selection
and there’s quite a dark sounding track by ‘Artist Unknown’
called RudeBox. It’s a little reminiscent of Simian Mobile Disco’s Hustler with lyrics like ‘work the rudebox, do the rudebox’ –
and then towards the end of the track you get a mini Robbie rap.

Rudebox is about 40 mins into the essential selection (if you want to
listen again, the new Basement Jaxx track is at 18m, although on 1st listen it sucks!).  Admittedly this is a Soul Mekanik Dub so it might not sound much like the original but it’s still very exciting.

Apparantly
it’s taken from the album 1974 which’ll be out on Sept 18 and includes
collaborations with PSBs, Manu Chou, William Orbit, Mark Ronson and Lily Allen! Youtube has some not very interesting viral clips for the single and also this one which shows Robbie dressed up as a stripping granny during World Cup fever with the track playing in the background. That clip links you to the Rudebox website. The Essential Selection aren’t saying who it is at the moment, so it’s all part of a big strategy to make you like it before turning your nose up at the idea of ‘Robbie doing dance’!.

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